http://www.dynamicintegration.net/ymap.xml Welcome to E-Business Development Knoweledgebase. en-us © 2007 Dynamic Integration, LLC Thu, 10 May 2007 15:26:38 EDT 5 http://www.dynamicintegration.net/business_intelligence.aspx Business intelligence (BI) is a business management term which refers to applications and technologies which are used to gather, provide access to, and analyze data and information about company operations. Thu, 10 May 2007 15:26:38 EDT http://www.dynamicintegration.net/business_process_improvement.aspx Business Process Improvement (BPI) is a systematic approach to help any organization make significant changes in the way it does business. Thu, 10 May 2007 15:26:38 EDT http://www.dynamicintegration.net/competitive_intelligence.aspx Competitive Intelligence (CI) is both a process and a product. The process of Competitive Intelligence is the action of gathering, analyzing, and applying information about products, domain constituents, customers, and competitors for the short term and long term planning needs of an organization. The product of Competitive Intelligence is the actionable output ascertained by the needs prescribed by an organization. Thu, 10 May 2007 15:26:38 EDT http://www.dynamicintegration.net/customer_intelligence.aspx Customer Intelligence is the process of gathering, analyzing and exploiting information of a company's customer base. Thu, 10 May 2007 15:26:38 EDT http://www.dynamicintegration.net/customer_reference_management.aspx The purpose of Customer Reference Management is to improve and enhance the level of "advocacy" a set of customers displays related to a vendor's products and services. Thu, 10 May 2007 15:26:38 EDT http://www.dynamicintegration.net/customer_relationship_management.aspx Customer relationship management (CRM) is a component of electronic commerce and is a broad term that covers concepts used by companies to manage their relationships with customers, including the capture, storage and analysis of customer information. Thu, 10 May 2007 15:26:38 EDT http://www.dynamicintegration.net/customer_service.aspx Customer service (also known as Client Service) is the provision of service to customers before, during and after a purchase. Thu, 10 May 2007 15:26:38 EDT http://www.dynamicintegration.net/database_marketing.aspx Database marketing is a form of direct marketing using databases of customers or potential customers to generate personalized communications in order to promote a product or service for marketing purposes. The method of communication can be any addressable medium, as in direct marketing. Thu, 10 May 2007 15:26:38 EDT http://www.dynamicintegration.net/Default.aspx On-Line Business may be defined broadly as any business process that relies on an automated information system. Electronic business methods enable companies to link their internal and external data processing systems more efficiently and flexibly, to work more closely with suppliers and partners, and to better satisfy the needs and expectations of their customers. Thu, 10 May 2007 15:26:38 EDT http://www.dynamicintegration.net/e-commerce.aspx Electronic Commerce consists primarily of the distributing, buying, selling, marketing and servicing of products or services over electronic systems such as the Internet and other computer networks. Thu, 10 May 2007 15:26:38 EDT http://www.dynamicintegration.net/information_management.aspx Information management is the collection and management of information from one or more sources and distribution to one or more audiences who have a stake in that information or a right to that information. Management here means the organization of and control over the structure, processing and delivery of information Thu, 10 May 2007 15:26:38 EDT http://www.dynamicintegration.net/integrated_marketing_communications.aspx Marketing Power Dictiona Integrated marketing communication can be defined as a holistic approach to promote buying and selling in the digital economy Thu, 10 May 2007 15:26:38 EDT http://www.dynamicintegration.net/internet_marketing.aspx Internet marketing is the use of the Internet to advertise and sell goods and services Thu, 10 May 2007 15:26:38 EDT http://www.dynamicintegration.net/marketing.aspx Marketing is one of the terms in academia that does not have one commonly agreed upon definition. Even after a better part of a century the debate continues. In a nutshell it consists of the social and managerial processes by which products, services and value are exchanged in order to fulfill individual's or group's needs and wants Thu, 10 May 2007 15:26:38 EDT http://www.dynamicintegration.net/marketing_strategy.aspx A marketing strategy is a process that can allow an organization to concentrate its (always limited) resources on the greatest opportunities to increase sales and achieve a sustainable competitive advantage. Thu, 10 May 2007 15:26:38 EDT http://www.dynamicintegration.net/on_line_business.aspx On-Line Business, or Electronic Business, or E-Business, may be defined broadly as any business process that relies on an automated information system. Thu, 10 May 2007 15:26:38 EDT http://www.dynamicintegration.net/pay-per-click.aspx Pay per click (PPC) is an advertising technique used on websites, advertising networks, and search engines. Thu, 10 May 2007 15:26:38 EDT http://www.dynamicintegration.net/predictive_analytics.aspx Predictive analytics is an area of statistical analysis that deals with extracting information from data and using it to predict future trends and behavior patterns. Thu, 10 May 2007 15:26:38 EDT http://www.dynamicintegration.net/public_relations.aspx Building sustainable relations with all publics in order to create a positive brand image. Thu, 10 May 2007 15:26:38 EDT http://www.dynamicintegration.net/search_engine_marketing.aspx Internet Marketing, search engine marketing, or SEM, is a set of marketing methods to increase the visibility of the business throughout the Internet. Thu, 10 May 2007 15:26:38 EDT http://www.dynamicintegration.net/search_engines.aspx A search engine is an information retrieval system designed to help find information stored on a computer system, such as on the World Wide Web, inside a corporate or proprietary network, or in a personal computer. The search engine allows one to ask for content meeting specific criteria (typically those containing a given word or phrase) and retrieves a list of items that match those criteria. This list is often sorted with respect to some measure of relevance of the results. Search engines use regularly updated indexes to operate quickly and efficiently. Thu, 10 May 2007 15:26:38 EDT http://www.dynamicintegration.net/strategic_planning.aspx Strategic Planning is an organization's process of defining its strategy and making decisions on allocating its resources to pursue this strategy, including its capital and people. Thu, 10 May 2007 15:26:38 EDT